Genuine brands for go-getters.
My process combines strategy and creativity to bring your vision to life. I create custom branding packages to equip you with the creative assets you need to introduce (or reintroduce) your brand to the world.
The process is typically broken down into these three key buckets:
Brand Foundation
Aesthetics aside, this is the nitty-gritty that gives your brand its pulse. Think strategy, values, voice, and overall positioning. This foundational work informs everything else, including your brand’s visual identity. Together, we’ll define what your brand stands for and how it communicates.
Visual Brand Identity
Yes, the logo design! But also the comprehensive style guides and design systems that ensure your brand looks polished and consistent across all platforms and touchpoints. From typography to color palettes, every detail is considered.
Launch Kit
This is where we bring it all to life. We’ll determine and create the key design deliverables you need to support your business goals–whether that’s signage, social media assets, a website, or even a good old-fashioned print ad. Whatever moves the needle!
